IShowSpeed and CoryxKenshin earned their spots, but YouTube’s latest rankings expose ongoing gaps in recognition and representation.

Google Ads now allows advertisers to create remarketing lists based on viewers of specific YouTube creator videos, unlocking new possibilities for targeted campaigns. Previously, advertisers could ...

Twenty years in, YouTube isn’t competing with television. It is television. YouTube has become the most significant platform in media, yet one of the most misunderstood. According to Nielsen, YouTube ...

YouTube isn’t just the world’s biggest media platform—it’s the world’s biggest stage, screen, classroom, and entertainment hub rolled into one. It has more users worldwide than any other video or ...

Over the past four years, YouTube has paid creators, artists and media companies over $100 billion. That was one of the biggest headlines during the platform’s Made on YouTube event on Tuesday. Made ...

YouTube plans to change the way mid-roll ads appear in videos. Starting May 12, the company said it will automate ad placement to improve the viewer experience. The update could boost creator revenue ...

This is read by an automated voice. Please report any issues or inconsistencies here. YouTube brought 300 creators to a Playa Vista event with brands like Lowe’s and Shark Beauty. More than 500,000 ...