Vividly imagining a positive interaction with someone can increase how much you like them — and even alter how your brain stores information about that person.

Scientists discerned that a person’s neural and behavioral outcomes shifted when simply vividly imagining a positive ...

Research shows that reward-based learning requires the two neuromodulators to balance one another's influence -- like the accelerator and brakes on a car If you've heard of two of the brain's chemical ...

A new study led by cognitive neuroscientists at the University of Colorado Boulder and the Max Planck Institute for Human ...

A new study led by cognitive neuroscientists at the University of Colorado Boulder and the Max Planck Institute for Human ...

Imagination and Learning: A study shows that imagining positive encounters can improve how much we like someone by activating ...

If you've heard of two of the brain's chemical neurotransmitters, it's probably dopamine and serotonin. Never mind that glutamate and GABA do most of the work - it's the thrill of dopamine as the ...